Effective Strategies for Building a User-Friendly Website
A user-friendly website is designed to efficiently and also intuitively connect visitors to the information they require and actions they wish to complete on their respective websites.
If a person were to compare a user-friendly website design process with other approaches, the core difference would indeed be in the research and planning phase, i.e. UX design.
In a user-friendly website design, the focus is on the target user being the special attraction of the show.
Naturally, the expected result is a user-friendly website which is a great attempt in retaining and converting target audiences.
A few Highlights of User-Friendly Website
- Generic design: User-friendly website design created to cater to the users’ needs is much preferred. Themes, on the other hand, are rather prepared
- to cater to the masses, often disregarding the core principles of good UX design.
- Notoriously difficult to customize: Apart from changing colors, fonts, as well as images, making other changes to one’s theme like customizing, scaling, and also evolving the website is difficult at best. Tailoring one’s digital experience to one’s user’s needs and also preferences does require more than a color change.
User-Friendly Website Aspects
Custom design is the best no doubt if not the only path to a user-friendly website.
User-friendly elements for web design experts
- Loading Speed
Users want websites to load in under 2 seconds. More studies show that users’ tolerance towards poor website performance, loading speed included, has been on a decline. If a website fails to load in 2 seconds, most of the visitors will bounce and never return.
- Responsiveness
A user-friendly website is responsive, implying that it is optimized to display properly on all kinds of devices, including desktops, laptops, tablets, and smartphones. This does ensure that visitors can easily access one’s website from any sort of device, and can also interact with content without any kind of issues.
- Navigation
Often made use of synonymously with the website menu, navigation does help the user to navigate the website in pursuit of a particular kind of information and/or activity. Clean and also intuitive navigation is the key to frictionless user journeys and this means higher conversion rates.
- Messaging
Often overlooked, yet an important element of user-friendly website design is messaging,a thinking page with names, page section headers and also sub-headers, as well as copy.
Websites that place voice-over value can indeed easily fail to communicate their respective main message. While brand voice is important, a user-friendly website will rather prioritize messaging that its audience will find clear and also engaging.
The focus is on offering almost instantly the value of clear and concise messaging.
- Search Optimization
SEO is important for generating business and profits of a company via online marketing sales. The most fundamental aspect is the promotion of business. Similar to search engines, these features help scan content for keywords to deliver of course the best match to one’s query.
Optimizing one’s website’s messaging processes for keywords not only helps facilitate search within and outside the website but also promotes clarification of the user’s messaging.
- CTAs
Besides navigation, call-to-action (CTA) buttons do help guide the user to relevant information and also conversion points, thus making them another important element in creating frictionless user journeys.
- Intuitive Functionality
User-friendly websites tend to offer easy-to-use features and also functionalities, be they simple contact forms or even complex tools.
Easy-to-use means:
A few universal qualities like:
- Clear prompts: From headers to form fields and also progress bars, making sure of the user knows exactly where they are and what sort of action to perform.
- Minimal text: Avoiding paragraphs of footnotes and nobody reads them. Focus on headers, fields, and CTAs in order to educate user.
- Feedback messages: Providing the user with feedback messages on-screen, and via email as well, to inform them of the status of their respective activity.
- Intuitive CTAs: Rather than using vague CTAs like “Next,” tell the user exactly what is behind the click. Think: “Health History,” “Billing Information,” “Pay Now”.
Conclusion
User-friendly websites are popular with businessmen.
